Any band who wants to succeed in the music industry should definitely create their own logo for a number of reasons. Not only will it help build their identity, it will also give them an avenue for branding, while giving their fans something to remember their act with. Being in a band is not purely about making songs and playing shows. If you want your career to flourish, you must also make an effort to promote yourselves. A good band logo design will show people something to associate you with, give you a strong recall among listeners and promoters, and allow you to send a message through a visual representation.
Designing the perfect band logo design means a lot of work. You have to get everyone involved and become open to all sorts of ideas. Take note of them all and try to create a unified concept before trying to develop a logo of your own. You also have to have some artistic sensibilities to be able to illustrate a logo. If not, you can get help from a design professional. Just be sure to communicate your ideas properly and he will come up with a band logo to suit your group and what you are trying to say.
Here are eight tips on how you can come up with the perfect band logo design. Take note of these when are ready to come up with your own. These can help you send the right message across and be able to create something that would be the best representation of your band.
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1. Get inspired
Check out other band logos, be it iconic ones from popular bands or obscure art by equally obscure bands. Try to determine how these logos reflect the band as a whole, and whether you could try to do the same with yours. Don’t copy – be sure you don’t come too close to another band’s logo. Remember that it’s your own band’s identity that you want to illustrate. Just look for elements that you like and see how you can apply it in your own band logo design.
2. Set a direction
Before diving headfirst into exchanging ideas, you and your band mates should determine where you want your band and the logo design to go. How do you see yourself as a unit? How you want to be seen? Do you want to use plain text and settle for great typography, or do you want to go with a well-drawn image – or both?
After answering these questions, get your heads together and start talking. Get everyone’s input regarding your band logo design – the graphics, the font, the colors, and anything else you can think of. Take note of everything so that you can start working on it, and see how the good ideas can be incorporated into a draft.
4. Start with a rough sketch
Once you have decided on the good bits that came out of brainstorming, it’s time to put it together in an accurate imagery. You can use a computer program or go freehand when starting out. Draw all of the essential elements. You don’t have to get everything right on your first try, so just make sure to put in everything you want to include in it, be it typography or a figure you want to use. If you’re still not sure about which concept to use, you can draw more than one design, and decide which one to use later.
5. Pick fonts and images and choose the colors
After coming up with a solid idea, it’s time to put the elements together and decide on what you will actually use for the final band logo design. Check out different fonts that might come close to what you really want to use. You might end up finding something that would look better as well. Look for photos that can serve as an inspiration for the actual image that you will use if you decide to go with one. Also, decide on a color palette for your final logo.
6. Develop your idea
If you want to work on your band logo on your own, then you have to work on the graphics yourself. Adobe programs can help you with it, and you can watch tutorial videos online if you need help working on those platforms. You can use these graphic design applications so that you can apply what you originally drew in your rough sketch to your logo design, only this time, you will render it using the program.
7. Consult a designer if you can’t do it
If you’re not confident with your design aesthetic or use of design application, you can always ask for help from a graphic designer. Be sure to show them your concept, ask if they can do anything to improve them, and be open to suggestions. You can also make them work on the band logo design themselves, but of course you will have to pay for their services for this. If this is necessary for you to be able to have the perfect logo, don’t hesitate to do it.
8. Publish your logo
Once you’re done with your final band logo design, show it off to friends and put it on your online platforms. Use it wherever you can, like in stickers or band photos, and ask feedback from those who see it. If you’re happy with your band logo, and if you’re sure it perfectly represents your band and your music, stick to it and let people start associating you with it.
Coming up with the perfect band logo design takes so much effort, but it can be very rewarding in the end. Once you see it on different merchandise and people start complimenting you for it, you will know you did a good job. Don’t forget that it stands for your band, and make it a point to use it well.